I'm value sensitive more than price sensitive. I prefer buying at Costco because they tend to sell durable items of quality that last. They also have a generous return policy. I will buy specific brands if they are known for excellent customer service, lifetime warranties, renewable/ low waste production standards, or sell quality items that do not rapidly degrade. After all, most of the crap we buy will end up in a landfill and will stay there long after we are dust.

And to be honest, that trash might even kill Medium's favorite sea turtle one day. Who among us would want to see a beautiful sea turtle hurt?!